Mid Level
DIGITAL COMMUNICATIONS SPECIALIST
Humber Teaching NHS Foundation Trust

Salary: £32,306 - £39,027 doe

Closing Date: Monday, 30 August 2021

For more information, click here.

JOB OVERVIEW

The role of the Digital Communications Specialist is to combine in-depth knowledge on how to plan, build, deliver and measure digital communications strategies (internal and external) with a creative flair that brings content to life.

 

MAIN DUTIES OF THE JOB

  • Working closely with the Marketing and Communications team to devise a digital marketing strategy that aligns with the company's wider goals.
  • Leading all Trust digital communications including development, implementation and evaluation.
  • Website, social media and video production
  • Creating a range of documents, images and other assets using Graphic Design software (Adobe suite) to support communication with a range of audiences.
  • Commission print for Trust documents
  • Provide digital communications and marketing advice and training to managers, staff,
  • Commission, write, edit, proof read, co-ordinate complex internal and external digital communications

 

WORKING FOR OUR ORGANISATION

We are an award winning and CQC rated good health and social care
Trust that delivers integrated health services to communities across Hull,
East and North Yorkshire. To find out more about our wide range of
services visit humber.nhs.uk/Services

You will join our team of over 2,800 colleagues that work together to
change lives. lives. We are a forward thinking and dynamic Trust with a real commitment to staff development.

We value our staff and invest in them to ensure they have the right skills to deliver outstanding care.

We recognise the positive value of diversity and promotes equality whilst challenging discrimination. We welcome and encourage job applications from people of all backgrounds.

Hull and the East Riding of Yorkshire is a great place to live and offers some of the most competitive house prices in the country with access to excellent schools and further and higher education providers.

DETAILED JOB DESCRIPTION AND MAIN RESPONSIBILITIES

For further information with regard to this vacancy please see the attached Job Description and Person Specification

PERSON SPECIFICATION

Qualifications and knowledge

Essential criteria
  • Knowledge of digital marketing communication techniques
  • Knowledge of social media platforms (including use, advertising and reporting)
  • Educated to degree level in relevant subject
  • GCSEs in English & Maths - C Grade or above
Desirable criteria
  • Understanding of the NHS/health sector
  • Relevant professional qualification
  • Google Certification
  • Experience of working in an in-house or agency marketing team

Experience

Essential criteria
  • Experience of using Adobe platform
  • Experience of filming and editing video content for social media
  • Experience of website development and search engine optimisation techniques
  • Experience of measuring effectiveness of digital communications using a range of digital tools e.g. Google Analytics, Social media monitoring software
Desirable criteria
  • Previous experience of working in the NHS or other public organisation
  • Experience of working in an in-house or agency marketing team

Skills and competencies

Essential criteria
  • Excellent interpersonal & communication skills
  • Ability to lead and offer guidance to others
  • Excellent organisational skills and attention to detail
  • Ability to prioritise workload
  • Ability to demonstrate tact and diplomacy at all times

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