Mid Level
Internal Communications Manager (Maternity Cover)
University of Hull

Salary: £42,036 to £48,677 per annum

Closing Date: Monday, 22 October 2018

For more information, click here.

The University of Hull is operating in an increasingly complex, challenging and competitive environment. To respond to this, the University is continually evolving its approach to ensure that it meets the needs of our students, research and business partners, as well as a making a very positive impact within our communities.

Our Marketing & Communications is a key part of this, clearly positioning the University in the minds of target audiences, enhancing our reputation and making our voice heard.

The enhancement of marketing and communication operations is a high priority, particularly our online presence, including our website and social media interaction. Equally important is our ability to communicate with our internal audiences, specifically our students, staff and alumni.

We will:

  • Develop our institutional organisational capability in marketing and communications by improving individual and team contributions, by adapting a new organisational construct, and by developing new systems, policies and procedures.
  • Deploy a digital strategy, encompassing web, social and traditional media with robust governance and quality assurance.
  • Employ brand development to define our position and core proposition in the markets we seek to engage.
  • Cooperate with our partners to amplify the effectiveness of our marketing and communications.

The Marketing & Communications team at the University is transforming, with the development of new, highly specialised roles to work in an agile and coordinated way, aligned to a shared strategy.

This will drive a step change in our quality and performance as well as creating the opportunity to gain competitive advantages through our marketing and communications activity.

Our marketing strategy will support:

  1. The attraction of greater numbers of quality students
  2. The improvement of the student experience through better communication
  3. Staff engagement a) to promote the University more effectively b) to ensure engagement in and understanding of key strategic messages/themes
  4. The attraction of high quality staff
  5. Our research activity, showcasing its impact to grow our reputation & foster engagement with key stakeholders
  6. Our opportunities for business engagement, support & enterprise initiatives
  7. The mobilisation of our Alumni to invest (interest, time or money)
  8. Public participation in our events and engagement activity.

The Internal Communications Manager will be responsible for developing and leading an audience focused internal communications strategy as part of the wider communications strategy. The key objective will be to develop and manage relevant platforms for communication and engagement within the University – with both staff and students. The role holder will provide strategic leadership in effective communications, providing guidance on all internal communications issues and will play a lead role in positioning the importance of excellent internal communications activity as part of the University’s strategic themes and priorities, particularly with senior colleagues. The Internal Communications Manager will build key relationships, particularly with other managers and leaders across the University. The role holder will lead on organising relevant training, briefing and support. The Internal Communications Manager will inspire, engage and educate our internal audiences on the University’s brand narrative, key messages and strategic direction through outstanding internal communications activity. The role holder will develop and advocate a consistent and impactful narrative around the University story, making it simple, understandable and relevant to key audience groups. In addition, the role holder will play a key role in issues management and will support the University’s wider public/external affairs agenda.

The Internal Communications Manager will play a vital role in developing, building and leading a high performance internal communications team of highly specialised individuals. The role holder may also oversee the work of project teams, working in an agile way, to support wider marketing and communications initiatives. The role holder will pursue the University’s excellence agenda and will continually look to deliver a step change in the team’s performance. The Internal Communications Manager will champion best practice and client service across the University and with key partners, ensuring that excellent customer service is delivered at all times. 

To apply for this position, please submit a current CV and covering letter with your online application.

To discuss this role informally, please contact Nicola Baker, Head of Communications, email: Nicola.Baker@hull.ac.uk 

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