Senior Level
Consultant: Measuring the impact of Hull Truck’s work
Hull Truck Theatre

Salary: TBC

Closing Date: Friday, 5 February 2021

For more information, click here.


We are commissioning this work funded by DCMS Culture Recovery Fund to enable us to gather evidence that will contribute to our effective business operation.

We play an important role in the cultural infrastructure of a city that has high levels of poverty and deprivation (based on the Indices of Multiple Deprivation 2015, Hull was ranked the 3rd most deprived local authority in England). A Social Market Foundation report (July 20) taking account of pre-existing unemployment and previous recovery times revealed that Hull is the local area that will face the worst economic impact and slowest recovery from the pandemic. Local politicians have noted the real danger that areas like Hull will continue to be over-looked and fall further behind, as the city has been one of the first in and last out of recessions since the 1980s, since the decline of its maritime industrial base.

As public funding will be under extreme pressure and likely to decrease, we need to be able to demonstrate value both in economic terms (ticket sales, jobs, operational and secondary spend) and also in social terms (through our paid-for classes, and projects delivered in the community including some of the most deprived neighbourhoods).

We want to increase our ability to secure charitable grants for our projects in a competitive funding environment. So, we need to be able to articulate the difference we make and develop ideas that respond to the needs of our communities and clearly make a difference. Therefore, we seek input to investigate contingent value or social return on investment measures for our existing activities, and act as a critical friend to our Creative Engagement team advising them on developing an effective framework that integrates measurement/evaluation into their future planning.


The purpose of this work is to capture both the economic and wider social/cultural benefits of the theatre’s work, equipping us to be able to communicate effectively the difference we make, enabling external stakeholders to perceive our value clearly.

We plan to use the information we uncover to influence our strategic thinking and direction in our future business planning. The audiences we want to reach include:

▪ Statutory funders (Hull City Council, Arts Council England) – we want to demonstrate our funding represents return on investment, detailing how the theatre delivers value as both an economic multiplier and delivering their social objectives

▪ Hull Truck donors – we want to be able to communicate the difference they have made to people’s lives by supporting us

▪ Local people – to increase ownership and awareness of our work and the difference we make

▪ Charitable trusts – to be able to develop compelling proposals for project grants. 


1. Develop a clear and transparent methodology that is best suited to measure our economic impact going forward and present economic data for Hull Truck theatre for 18-19 and 19-20 as base line information

2. Develop a clear and transparent methodology that is best suited to measure our social impact

3. Work with the Creative Engagement team to develop a framework for project work that makes evaluation and measurement integral to their planning (it may be possible to use a current project as a “live” case study).


1. A report detailing clear and straightforward EIA data

2. Presentation/briefing to theatre board and senior management team Budget

▪ Maximum of £10,000 inclusive of expenses and VAT

▪ 1/3 payment on agreement of methodology, and scheduling of work

▪ 1/3 payment on first draft report

▪ 1/3 on production of an agreed final report.

Timescales ▪ Closing date for submission of proposals 5th February 2021

▪ Interviews 9th February 2021 ▪ Confirmation of company commissioned 12th February 2021

▪ First draft report 19th March 2021

▪ Final report produced by the end of March 2021.

The research proposals should include:

▪ Response to the brief and timetable

▪ Approach to ensuring that HTT SMT are kept up to speed with the progress and direction of travel of the project

▪ Specific costings

▪ Project leader and team members

▪ Examples of previous work

▪ Credentials and referees. We would welcome split proposals for either the Economic Impact Assessment or Social Impact piece of work and would expect where a part proposal was submitted the fee would be split 50/50.

Proposals should be sent to by 5pm on Friday 5th February 2021.

If you would like a conversation with Janthi Mills-Ward (Executive Director) please contact Claire Bell on the above details to arrange a suitable time to clarify any aspects of the brief ahead of making a submission.

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